Page 36 - Senior Link Magazine Summer 2026 - Online Magazine
P. 36
LEVELLAND HISTORY
merchandise and prices at Credit cards weren’t invented
all the stores and have a yet, but a few regular customers
picnic lunch on the Court could sign a written “bill of goods”
House Square. When the and pay monthly. The store was
evening movie started at open from 8 AM to 8 PM Monday
the Wallace Theater, they through Saturday and had “sack
would be in line to buy boys” who took the groceries to
tickets. After the movie, the customers car. He would have
they would return to the groceries delivered to shut-ins at no
stores to purchase the items charge. The checkers and the “sack
they needed and could boys” became good friends with
afford. the customers and exchanged local
gossip at each visit.
Later, when Patsy was
older, she also spent O L was drafted into the Navy in
Saturdays at the store. She 1944. After training, he was sent
and Gerald Don Able, to the Admiralty Islands where he
Raymond’s son, would served as a communications officer
each be paid a quarter. for the duration of the war. After the
They looked forward to war, he returned to Levelland and
Saturdays which started resumed operation of his grocery
at the Wallace where they store.
who renamed it Rutherford-Able would buy popcorn and
Dry Goods. The partners later sold it watch the weekly newsreel and a O L and Gertrude were members
to “The Fair” Department Stores. Saturday morning movie, such as of the Methodist Church, which
The Perils of Pauline, Sky King, or a they attended regularly. He served
When Ray decided retirement did cowboy serial starring Gene Autry on the church board and Gertrude
not suit him, he and Raymond Able or Roy Rogers. Then they would go was active in the Fellowship Class
opened Watson and Able Sporting next door to the five-and-dime and and played the organ and piano for
Goods. Ray was an avid hunter purchase a coloring book or a small church services and events.
who had collected specimens of toy—all with the two quarters.
every North American big game O L served on the Levelland City
animal. The mounted trophies Ray and Georgia made a good life Council from1953 to ‘54 and as
were displayed prominently in the in Levelland, became important mayor from 1954 to ‘57. While he
store (and now have a home in The members of the community, and was on the city council, a blizzard
Museum of Texas Tech.) never regretted their move. hit West Texas, and the highway to
Lubbock was impassable for several
Ray was also an active member of Ray’s brother O L and his wife days. He arranged for a shipment of
the community, serving in various Gertrude came from Boswell to milk and groceries to be delivered
roles. He was a charter member of Levelland in 1934. They purchased to Levelland by train, which could
the Levelland Rotary Club, president the “Red and White” grocery store get through the snow and ice. That
of the Chamber of Commerce, and from Carrie and Wiliam Givan and enabled the grocery stores to stock
mayor from 1942 to 1946. moved it to the west side of the their shelves with basic groceries
square, next door to Watson Dry for the Levelland citizens. He also
After the arrival of their daughter, Goods. Initially, they lived in the served on the School Board from the
Patsy Rae, Georgia changed her upstairs loft of the store. They had late 1950s to mid-1960s. O L retired
status to part-time. She still worked two children, Oliver Lee, born in in 1972 and sold his store to Evans
on Saturdays as that was the day 1938, and Jeannine born in 1940. Grocery.
all the farmers came to town. The
storeowners recognized a trend with Since Levelland was growing toward The impact the Watson family had
the frugal farmers. They would come the west, he bought land on Houston on Levelland is undeniable, and
in and shop, without purchasing, St. and Avenue M, constructed a the evidence of their influence and
all day. They would compare building, and moved the store there. legacy remains to this day.
36 Lubbock Senior Link

